Yao Zhao

Founder, Chief Tingle Officer

I'm on a mission to bring the floral aroma and delightful tingling sensation from Sichuan peppers to your food and drinks. The Guardian called me a “rebel with a ‘tingly’ cause”, and I aspire to be the “Sichuan pepper guy”. I am passionate about educating people about this unsung spice from my hometown. 

Born and raised in Chongqing, China, I devoted the first 10 years of my career to clean energy development and rural electrification, most recently with the World Bank in Washington DC. When I am not reaching out to customers or battling supply chain woes, my main hobbies are downhill skiing and scuba diving. Hokkaido, Colorado, Zanzibar, the Maldives, and Raja Ampat are places that have many of my happiest memories.

OUR SMALL BUT POWERFULLY TINGLY TEAM

LIANG TING - LOGISTICS QUEEN

Based in Chongqing, she takes away our logistics headaches. A problem solver and one of the most sincere people we know, Liang Ting is our queen of logistics!
A calming force, Deborah is our PR Maven and maker of all things good. She has been guiding our PR efforts and we have the utmost respect. You can find out more at: https://dkprfood.com/.

HARSHITHA - SUPPLY CHAIN BOSS

Based out of Singapore (but missing Barcelona), Harshitha is whip smart and quick - a multi-talented and curious addition to our growing team!

Sign up to be our Tingly Ambassador!

We would love for you to join us! If you love what we do and want to be a part of us, consider joining us as a Tingly Ambassador. Each ambassador will be:

  • Gifted a full suite of our products
  • A 10% back on every successful recommendation*
  • A personal 5% discount code
  • 10 sets of our trial size packages

To apply, drop us an email at tingle@50hertzfoods.com and tell us why you love us and how you will help us spread the tingly news!